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Career options include specialising in executive level sales and promotion, market analysis, strategic planning, consultancy, tourism, journalism and media, and business management in the wine sector.
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This
program focuses on economics and marketing in the wine industry and includes
legal issues, advertising and promotion, consumer behaviour, accounting
and finance retailing, global trends, wine tourism, vineyard and winery
operations and the sensory evaluation of wine and food products. Career options include specialising in executive level sales and promotion, market analysis, strategic planning, consultancy, tourism, journalism and media, and business management in the wine sector. |
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