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Design

The University's design architecture has been developed so that key brand elements are always used consistently on visual communication materials.


Design Components

The design architecture makes sure that the:

  • University logo is always at the top-left of the design
  • title-text position is in the bottom-third of the page to enable the maximum clear space for 'hero' images and graphics
  • support graphics and co-branding, where applicable, are always positioned at the bottom of the page as the 'sealer'.

Usage

The design architecture has been created for use on all 'above the line' communication materials that require a level of design and branding.

If you have any questions, please contact the Creative Services Manager in Marketing & Communications.


More Design Architecture Information

The Design Architecture section of the Brand Standards has more detailed information on:

  • image placement
  • text options
  • co-brand and support graphics
  • inside pages
  • flyers and banners
  • advertising
  • electronic direct mail (EDM) templates

This website also provides more information on:


Please Note
All brand elements must be used as indicated in the Brand Standards and without modification, to ensure that the University's brand integrity is maintained.

Any brand or marketing advertising developed outside Marketing and Communications should be sent to brandapprovals@adelaide.edu.au. This enables review against the Brand Standards design architecture, prompting additional external designer education if required.




Marketing & Communications
Address

THE UNIVERSITY OF ADELAIDE
SA 5005 AUSTRALIA

Contact

T: +61 8 8303 7511
F: +61 8 8303 4829
Email Marketing & Communications