Master of Accounting and Marketing

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Master of Accounting and Marketing

Campus North Terrace Campus

Degree Type Masters by Coursework

Duration 2 years full-time or part-time equiv.

SATAC Code 3CM002

2010
ATAR TBC

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Program Outline

The Master of Accounting and Marketing provides comprehensive studies across the related fields of accounting and marketing. It is designed to meet the needs of entrants from either a relevant degree seeking in-depth advancement in their field and an associated field, or from a non-relevant degree seeking to comprehensively adapt to the new fields of accounting and marketing.

While the program includes study in both fields, students choose to specialise in one area. For students choosing the Accounting specialisation as their primary discipline, the program aims to develop them for a professional accounting career with accreditation to proceed to the professional programs of CPA Australia. For students choosing the advanced Marketing specialisation, the program aims to develop them for a professional marketing career by providing the educational grounding and partial credit towards the Certified Practicing Marketer (CPM) status awarded by the Australian Marketing Institute (AMI).
Program Structure

Students complete core courses which include four foundation courses, five marketing courses and five accounting courses. The remaining two courses will be either marketing or accounting courses, depending on the student's main specialisation.
Assessment

Typically includes individual and group assignments, investigative projects and final exams

Choose your applicant type to view the relevant admissions information for this program.
I am a:

domestic applicant
international applicant
international applicant applying with Australian year 12 results

Domestic applicants

Not a domestic applicant?

SATAC Code	3CM002
Annual tuition fees	Australian Full-fee place: $19,250
Mid-year entry?	Yes
Enquiries	University Contact Centre

Selection Criteria

Graduate entry only.

Completed Bachelors degree (or equivalent) with at least a credit average (those with a pass to credit average may also be considered); or, completed Graduate Certificate in Commerce from the University of Adelaide.

How to Apply

SATAC Code: 3CM002

Apply through SATAC SATAC application dates Application and Admission

International applicants

Not an international applicant?

IELTS Overall	6 [more info]
Annual tuition fees	International student place: $27,500
Mid-year entry?	Subject to availability
CRICOS	063093B
Enquiries	University Contact Centre

Selection Criteria

Graduate entry only

Equivalent Scores

IELTS

Overall

Reading

Listening

Speaking

Writing

5.5

How to Apply

Application information for international students

Important application deadlines for international students

International applicants applying with Australian year 12 results

Not an international applicant applying with Australian year 12 results?

Annual tuition fees	International student place: $27,500
Mid-year entry?	Subject to availability
Enquiries	University Contact Centre

Selection Criteria

Graduate entry only

Areas of Specialisation

The study plans given are examples of pathways through this degree for students that commenced their program in 2011 (refer to the program rules). Students that commenced in previous years should refer to the tabs above(referring to years) or consult their Faculty for advice.

Four Foundation Courses (12 Units)
ACCTING 7019 Accounting Concepts and Methods (M) COMMERCE 7033 Quantitative Methods (M) ECON 7200 Economic Principles (M) CORPFIN 7005 Principles of Finance (M) COMMERCE 7041 Business Communications (M) International students: Unless exempt, all International students are required to take Business Communications in lieu of one elective.
Two Introductory Marketing Courses (6 units)
MARKETNG 7005 Marketing Principles (M) MARKETNG 7023 Consumer Behaviour (M)
Five Accounting Courses (15 units) chosen from:
ACCTING 7023 Advanced Financial Accounting (M)* COMMERCE 7021 Commercial Law and Information Systems (M)* COMMLAW 7011 Corporate Law(M)* ACCTING 7020 Intermediate Financial Reporting (M)* ACCTING 7014 Management Accounting (M)* To be eligible for the ICAA Charted program, students must complete two additional accounting courses as their electives: COMMLAW 7013 Income Tax (M)# ACCTING 7009 Auditing and Assurance Services (M)# * Students who wish to undertake the CPA program after completing the Master of Accounting and Marketing must complete these courses. # Students who want CA entry must complete these courses.
Three Marketing Courses (9 units)
MARKETNG 7025 Marketing Communications (M) MARKETNG 7026 Market Research and Planning (M)* MARKETNG 7030 Marketing Ethics (M)
Electives (6 or 3 units)
Students required to undertake COMMERCE 7041: Business Communication (M) must choose 1 additional approved elective. All other students must choose 2 electives. Complete electives are available from the Business School Program Rules. Please note: Currently, these courses link to Course Planner 2010. Please consult Course Planner in late 2010 for up to date course information, availability and scheduling for 2011.

Career Opportunities

The Accounting specialisation supplemented with marketing studies strengthens graduates’ employability in corporations and government organisations. The advanced Marketing pathway improves graduates’ employability in organisations operating in the areas of taxation, auditing and management accounting.
Graduate Attributes

Master of Accounting and Marketing Graduate Attributes
Professional Accreditation

Depending on the student’s specialisation and courses chosen, the program satisfies the requirements for application into CPA and CA programs, or to the Australian Market and Social Research Society (AMSRS) Certificate in Market Research.
Program Rules

Business School Program Rules
Further Information
Further enquiries via http://www.adelaide.edu.au/professions/asktheprof/.
Useful Links

The University of Adelaide is committed to regular reviews of the courses and programs it offers to students. The University of Adelaide therefore reserves the right to discontinue or vary programs and courses without notice. Please read the important information contained in the disclaimer.

Last updated: Tuesday, 18 Oct 2011

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