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Master of Accounting and Marketing
Campus North Terrace Campus
Degree Type Masters by Coursework
Duration 2 years full-time or part-time equiv.
SATAC Code 3CM002
2012
ATAR
TBC
- Program Outline
The Master of Accounting and Marketing provides comprehensive studies across the related fields of accounting and marketing. It is designed to meet the needs of entrants from either a relevant degree seeking in-depth advancement in their field and an associated field, or from a non-relevant degree seeking to comprehensively adapt to the new fields of accounting and marketing.
While the program includes study in both fields, students choose to specialise in one area. For students choosing the Accounting specialisation as their primary discipline, the program aims to develop them for a professional accounting career with accreditation to proceed to the professional programs of CPA Australia. For students choosing the advanced Marketing specialisation, the program aims to develop them for a professional marketing career by providing the educational grounding and partial credit towards the Certified Practicing Marketer (CPM) status awarded by the Australian Marketing Institute (AMI).
- Program Structure
Students complete core courses which include four foundation courses, five marketing courses and five accounting courses. The remaining two courses will be either marketing or accounting courses, depending on the student's main specialisation.
- Assessment
May include, but not limited to: Examinations, Group Assignments, Individual Assignments, Consulting Projects, Presentations, Quizzes, Tests, Tutorial Work as prescribed within each course.
- Admission and Fee Information
Choose your applicant type to view the relevant admissions information for this program.
I am a:Domestic applicants
SATAC Code 3CM002 Annual tuition fees Australian Full-fee place: $21,000Mid-year entry? Yes Enquiries University Contact Centre Selection Criteria
Graduate entry only.A completed Bachelors degree or equivalent with at least a credit average; or a completed Graduate Certificate in Commerce from the University of Adelaide.How to Apply
SATAC Code: 3CM002International applicants
Not an international applicant?
IELTS Overall 6 [more info] Annual tuition fees International student place: $30,500 Mid-year entry? Yes CRICOS 063093B Enquiries University Contact Centre Selection Criteria
Graduate entry onlyPrerequisites
Bachelor degree with a credit average.Equivalent Scores
IELTSOverallReadingListeningSpeakingWriting65.55.566How to Apply
International applicants applying with Australian year 12 results
Not an international applicant applying with Australian year 12 results?
Annual tuition fees International student place: $30,500 Mid-year entry? Yes Enquiries University Contact Centre Selection Criteria
Graduate entry only - Areas of Specialisation
- Study Plans
The study plans given are examples of pathways through this degree for students that commenced their program in 2013 (refer to the program rules). Students that commenced in previous years should refer to the tabs above(referring to years) or consult their Faculty for advice.
Four Foundation Courses (12 Units) - ACCTING 7019 Accounting Concepts and Methods (M)
- COMMERCE 7033 Quantitative Methods (M)
- ECON 7200 Economic Principles (M)
- CORPFIN 7005 Principles of Finance (M)
- COMMERCE 7041 Business Communication (M)
International students: Unless exempt, all International students are required to take Business Communications in lieu of one elective.
Two Introductory Marketing Courses (6 units) - MARKETNG 7005 Fundamentals of Marketing (M)
- MARKETNG 7023 Consumer Buying Behaviour (M)
Five Accounting Courses (15 units) chosen from: - ACCTING 7023 Advanced Financial Accounting (M)*
- COMMERCE 7021 Commercial Law and Information Systems (M)*
- COMMLAW 7011 Corporate Law(M)*
- ACCTING 7020 Intermediate Financial Reporting (M)*
- ACCTING 7014 Management Accounting (M)*
To be eligible for the ICAA Charted program, students must complete two additional accounting courses as their electives:
- COMMLAW 7013 Income Tax (M)#
- ACCTING 7009 Auditing and Assurance Services (M)#
* Students who wish to undertake the CPA program after completing the Master of Accounting and Marketing must complete these courses.
# Students who want CA entry must complete these courses.
Three Marketing Courses (9 units) - MARKETNG 7025 Integrated Marketing Communications (M)
- MARKETNG 7026 Marketing Research for Decision Makers (M)*
- MARKETNG 7030 Marketing Ethics (M)
Electives (6 or 3 units) - Students required to undertake COMMERCE 7041: Business Communication (M) must choose 1 additional approved elective. All other students must choose 2 electives.
- Complete electives are available from the Business School Program Rules.
- Career Opportunities
The Accounting specialisation supplemented with marketing studies strengthens graduates’ employability in corporations and government organisations. The advanced Marketing pathway improves graduates’ employability in organisations operating in the areas of taxation, auditing and management accounting.
- Graduate Attributes
- Professional Accreditation
The University's business programs have been awarded a five year international accreditation from the Association to Advance Collegiate Schools of Business (AACSB) http://www.aacsb.edu/accreditation/
AACSB accreditation is the hallmark of excellence in business education and has been earned by less than 5% of the world's business schools.
This means the University of Adelaide's Business Degrees are recognised internationally for their high quality and successful graduates.
Depending on the student's specialisation and courses chosen, the program satisfies the requirements for application into CPA and CA programs, or to the Australian Market and Social Research Society (AMSRS) Certificate in Market Research.
- Work Placement
- Program Rules
- Further Information
Please direct enquiries to the University Contact Centre
Phone: +61 8 8313 7335 (toll free 1800 061 459)The annual Open Day and Information Night events provide an excellent opportunity to see our campus, meet with academics, and discuss your study options.
- Useful Links
The University of Adelaide is committed to regular reviews of the courses and programs it offers to students. The University of Adelaide therefore reserves the right to discontinue or vary programs and courses without notice. Please read the important information contained in the disclaimer.
Last updated: Wednesday, 27 Feb 2013
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The University of Adelaide
Adelaide, South Australia
5005 Australia
CRICOS Provider Number 00123M
Telephone: +61 8 8313 4455
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