Semi-Finalists 2007

Wheelchair Electronics Australia
(Kevin Cheesman, Na Xu, Takako Oue)
Wheelchair Electronics Australia will successfully commercialise its foundation keystone device – an obstacle avoidance system and edge detection system for powered wheelchairs.  These devices will provide improved driver comfort, improved safety and increased assistive manoeuvrability for power wheelchair operators.

Upiggyback
(Kenneth Kow, Carmen Kow)
It is estimated that 35% of online purchases are abandoned due to excessive shipping and handling costs.  The Upiggyback system can substantially lower the shipping and handling costs for all online consumers and make online shopping much more attractive.

Eltelligence Corp
(Jeffrey Chan, Judy Wong, Ivy Lam, Serene Tan, Canary Lo)
Eltelligence Corp is looking to create convenience for every shopper with the launch of its product--ECSearch at all retail outlets in Australia. ECSearch is a machine with a touch screen interface and has the functions of an electronic directory and a product catalogue. It directs clueless shoppers to the exact location of their desired product at huge retail stores (supermarkets/warehouses) and informs them of the special offers and promotions available for the day. With a user-friendly product like ECSearch, shoppers no longer have to rely on useless help from unfriendly staff in stores to find needles in haystacks.

TeachMe
(Ben Longstaff, Damien Mavroudis, Jamie Miller)
The TeachMe business concept is to provide an innovative online service that offers interactive homework solutions to the problems in students’ textbooks.

Pyglet Enterprises
(Ashby Martin, Richard Arnold, Mark Hosking, Andrew Schwartz)
The Pyglet is a device which can copy music from a compact disc to a MP3 player (such as an iPod or Zune) without the need of a computer.  A user simply connects their MP3 player to the Pyglet, inserts a CD and presses a single button which automatically, effortlessly and quickly stores a copy of the CD on the player for immediate playback.

Bill-Buddy
(Amit Raheja, Tom McDougall, Yang Shen, Zhen Ji)
Our group, consisting of Zhen Ji, Amit Rahejakn, Tom McDougall and Yang Shen, possesses a variety of skills important for running a good business, including IT, finance, accounting and marketing. Our business will take advantage of the large gap in the current market for effective bill management software. By creating a free online bill payment system, Bill-Buddy will provide a convenient and safe bill management service, with a primary focus on customers.

MuSEC
(Amber Kirkpatrick, Angela Wang, Mohammed Teia, John Lee, Edwin Yee, Tong Wu)
MuSEC (Multimedia Search Engine Corporation) is developing software that will revolutionise communication and search technologies.  As globalisation increases, more students are drawn to study in another country and learn its language.  The need for cost-effective, efficient translation tools is growing with this trend.  We will offer by licence, rights to use our innovative new Voice Recognition Technology; a system that adds functionality to electronic dictionaries through identification of spoken words.  Additional resources will be made available through our website, these leading onto further applications of the technology and wider markets.

GiftLists Online
(Callan Davies, Mark Evans, Michael Dyrynda, Paulina Koczwara)
Giftlists Online is an online gifts registry with a point of difference.  It aims to use existing retailers to allow our customers to compile a gift registry via an online website.

Aurora [view promotional video]
(Ava Wan, Cassandra Wee, Jimmy Wang, Nelson San, Long Nguyen)
Our business concept revolves around developing the ‘next generation’ pillow.  Unlike a regular pillow, it has a built-in ‘alarm clock’ which wakes the sleeper via weak sound waves emitted by a vibration sheet in the pillow.  At a set time, the waves will be amplified and transmitted directly to the inner ear, waking the sleeper up with a sound only he or she can hear.  This feature not only relieves bodily stress caused by regular, loud alarm clocks, but also prevents disturbance to others sleeping nearby.

Bones
(Josh Lieberman, Oliver Stillwell)
Bones will be a sports drink that will have calcium added, which will fight bone density loss.

Booze-OH!
(Adam Dromi, George Keatinge, Tom Kriegshauser)
Booze-OH! Is a board game that will entertain and educate adults about their favourite beverages.  Booze-OH! aims to create a product that consumers will enjoy with their family, friends and acquaintances.