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Master of Commerce (Marketing) by coursework M.CM - cw
2009

Program Outline | Program Structure | Related Programs | Admission Information | Study Plans | Career Opportunities | Graduate Attributes | Professional Accreditation | Program Rules | Further Information | Useful Links

Location: North Terrace Campus
Duration: 1.5 years (full-time or part-time? equivalent)
Degree/Award: Masters by Coursework

Program Outline

The Master of Commerce (Marketing) is designed to provide a comprehensive, up-to-date understanding of concepts, techniques and professional applications in marketing to graduates of non-marketing disciplines.

For candidates with a recognised marketing degree, advanced level marketing courses provide greater depth and breadth in strategic thinking and analytical tools in marketing and business. The study of marketing at an advanced level may enable candidates to move more rapidly into senior marketing positions in consumer, business, government, community service and not-for-profit organisations.

Program Structure

Students complete core courses which include four foundation courses and six marketing courses. The remaining two courses will be chosen from a number of electives, depending on the student's main specialisation.

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Admission Information

Choose your applicant type to view the relevant admissions information for this program.

I am a:

Domestic applicants

Not a domestic applicant? ?

SATAC Code 3CM010
Annual tuition fees ?
Australian Full-fee place: $17,424
Mid-year entry? Yes
Enquiries Student Centre

Selection Criteria ?

Graduate entry only.
You must have a completed Bachelor's degree (or equivalent) with at least a credit average (those with a pass to credit average may also be considered).

How to Apply ?

SATAC Code: 3CM010

International applicants

Not an international applicant? ?

IELTS Total 6 [more info]
Annual tuition fees ? International student place: $25,000
Mid-year entry? Yes
Enquiries Student Centre

Selection Criteria ?

Graduate entry only
Prerequisites ?
Bachelor's degree
Equivalent Scores
IELTS
Total
Reading
Listening
Speaking
Writing
6
5.5
5.5
6
6

How to Apply ?

International applicants applying with Australian year 12 results

Not an international applicant applying with Australian year 12 results? ?

Annual tuition fees ? International student place: $25,000
Mid-year entry? Yes
Enquiries Student Centre

Selection Criteria ?

Graduate entry only
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Study Plans

The study plans ? given are examples of pathways through this degree. For a complete description, see the program rules.

Foundation courses (12 units)
Marketing courses (18 units):

*Students who successfully complete these courses can apply for the AMSRS Certificate in Market Research. Read more below about Professional Accreditation.

Elective courses (6 units)

Students choose from a list of commerce courses*

*Unless exempted, all international students are required to undertake COMMERCE 7041: Business Communications (M) which will be presented in lieu of an elective.

Advanced Level Marketing Courses
Candidates who have a recognised marketing degree may, subject to approval, replace some of the above marketing courses with the advanced level courses listed below. This arrangement will apply to candidates who have previously graduated from a degree with significant marketing concentration. Eligible graduates may be able to complete the Master of Commerce (Marketing) in one year.

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Career Opportunities

  Suitable for professionals who wish to embark on a marketing career such as marketing planner, sales manager, brand marketer, product and advertising manager, retail manager, public relations officer, sercice manager or market researcher.

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Graduate Attributes

School of Commerce Postgraduate Program Graduate Attributes

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Professional Accreditation

Graduates may gain partial credit towards the Certified Practising Marketer (CPM) awarded by the Australian Marketing Institute (AMI).

Completing the four prescribed courses* allows students to apply for the Certificate in Market Research awarded by the Australian Market and Social Research Society (AMSRS).

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Further Information

Please direct enquiries to the Student Centre
Phone: +61 8 8303 7335 (toll free 1800 061 459)

The annual Open Day and Information Night events provide an excellent opportunity to see our campus, meet with academics, and discuss your study options.

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The University of Adelaide is committed to regular reviews of the courses and programs it offers to students. The University of Adelaide therefore reserves the right to discontinue or vary programs and courses without notice. Please read the important information contained in the disclaimer.

Last updated: Tuesday, 9 Jun 2009

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