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Glossary
of Terms
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Master of Commerce (Marketing) by coursework
M.CM - cw
|
| Location: | North Terrace Campus |
| Duration: | 1.5 years
(full-time or
part-time |
| Degree/Award: | Masters by Coursework |
The Master of Commerce (Marketing) is designed to provide a comprehensive, up-to-date understanding of concepts, techniques and professional applications in marketing to graduates of non-marketing disciplines.
For candidates with a recognised marketing degree, advanced level marketing courses provide greater depth and breadth in strategic thinking and analytical tools in marketing and business. The study of marketing at an advanced level may enable candidates to move more rapidly into senior marketing positions in consumer, business, government, community service and not-for-profit organisations.
Students complete core courses which include four foundation courses and six marketing courses. The remaining two courses will be chosen from a number of electives, depending on the student's main specialisation.
Choose your applicant type to view the relevant admissions information for this program.
I am a:
| SATAC Code | 3CM010 |
| Annual tuition fees
|
Australian Full-fee place: $17,424
|
| Mid-year entry? | Yes |
| Enquiries | Student Centre |
Not an international applicant?
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| IELTS Total | 6 [more info] |
| Annual tuition fees
|
International student place: $25,000 |
| Mid-year entry? | Yes |
| Enquiries | Student Centre |
|
IELTS
Total
Reading
Listening
Speaking
Writing
|
6
5.5
5.5
6
6
|
Not an international applicant applying with Australian year 12 results?
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| Annual tuition fees
|
International student place: $25,000 |
| Mid-year entry? | Yes |
| Enquiries | Student Centre |
The study plans
given are examples of pathways through this degree. For a complete description,
see the program rules.
*Students who successfully complete these courses can apply for the AMSRS Certificate in Market Research. Read more below about Professional Accreditation. Students choose from a list of commerce courses* *Unless exempted, all international students are required to undertake COMMERCE 7041: Business Communications (M) which will be presented in lieu of an elective.
Foundation courses (12 units)
Marketing courses (18 units):
Elective courses (6 units)
Advanced Level Marketing Courses
Candidates who have a recognised marketing degree may, subject to approval, replace some of the above marketing courses with the advanced level courses listed below. This arrangement will apply to candidates who have previously graduated from a degree with significant marketing concentration. Eligible graduates may be able to complete the Master of Commerce (Marketing) in one year.
Suitable for professionals who wish to embark on a marketing career such as marketing planner, sales manager, brand marketer, product and advertising manager, retail manager, public relations officer, sercice manager or market researcher.
Graduates may gain partial credit towards the Certified Practising Marketer (CPM) awarded by the Australian Marketing Institute (AMI).
Completing the four prescribed courses* allows students to apply for the Certificate in Market Research awarded by the Australian Market and Social Research Society (AMSRS).
The University of Adelaide is committed to regular reviews of the courses and programs it offers to students. The University of Adelaide therefore reserves the right to discontinue or vary programs and courses without notice. Please read the important information contained in the disclaimer.
Last updated: Tuesday, 9 Jun 2009