Visual Identity Guide

The University Visual Identity defines a comprehensive set of graphics standards, ensuring integrated brand management for the University of Adelaide. One of the basic components of a strong branding approach is a distinctive and consistent graphic identity.
The Visual Identity Guide gives a complete outline of our Visual Identity. It contains information about the University’s brand, coat of arms, logo, typography, graphic elements, stationery, office and designer templates, photographic style and FAQs. It also shows examples of how to apply the visual identity to artwork.

The guide can be downloaded below, as a PDF in its entirety or in sections.

		Visual Identity Guide (complete): Visual Identity Guide
		Visual Identity Guide (sections): Our Brand
		Coat of Arms
		Logo
		Graphic Elements
		Stationery & Office Templates
		Publication Templates
		Photography
		FAQs

Further enquiries
Peter Davies
Creative Services Manager
Marketing & Strategic Communications
Phone: +61 8313 4030