Writing Style Guide

The University writing style guide is designed to provide a reference for those who write and edit content for University corporate, branded publications and promotional material.

The writing style guide is also designed to complement the University brand standards. Ensuring that the integrity of the University of Adelaide brand is well represented from a visual perspective, and that the brand is presented in a consistent manner. The adoption of the writing style guide recommendations will contribute to the consistency and accuracy of written marketing content, reflecting the quality expected from the brand.

Writing Style Guide