TECHCOMM 5028B - Project in Entrepreneurship Part 2

North Terrace Campus - Semester 2 - 2014

The Project in Entrepreneurship (9units) offers scope for candidates to pursue their own business related research interest in three broadly defined areas, namely; the new enterprise creation process, the strategic management of innovation relevant to established or growth oriented SMEs and other organisations, a more theoretical project to allow a candidate to pursue study into a specific topic or issue relevant to entrepreneurship and innovation. A candidate will complete the proposed topic submitted to the Coordinator for approval in Part 1. The project will therefore allow a candidate to pursue research into an area or topic related to entrepreneurship. Previous candidates have, for example, used the Project as a vehicle for undertaking research that leads to a report documenting the means by which an established organisation may improve its performance should it implement strategies designed to raise the level of innovation through entrepreneurial management.

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