For all enquiries, please contact:
Name: Zrinka Tokic, eChallenge Program Manager
Email: zrinka.tokic@adelaide.edu.au
Phone: +61 8 8313 7131

For all academic enquiries, please contact:
Name: Gary Hancock, Director, Undergraduate Program ECIC
Email: Gary.hancock@adelaide.edu.au
Phone: +61 8 8313 0125

Students on completion of the course will:

1. Understand the entrepreneurial process of turning an idea into a viable and sustainable venture and the ability to communicate innovative ideas and concepts effectively
2. Have the ability to identify and analyse a range of strategic sources of resources for innovative entrepreneurial ventures
3. Have a sound understanding of the purpose of a business plan be able to prepare, develop and communicate a plan;
4. Understand the importance of building a balanced and effective entrepreneurial team
5. Have an understanding of the legal and ethical issues facing entrepreneurs
6. Know how assess a new opportunity or venture to determine its viability and sustainability
7. Demonstrate an ability to operationalise a business plan
8. Have the confidence to develop their own business venture or advise others who are doing so

This is a draft schedule and sessions are a guide only. The timetable may be changed during the course delivery if necessary.

For dates see Australian eChallenge webpage and MyUni
adelaide.edu.au/echallenge/information/schedule/

1. Students form small groups of 2 to 6 members
2. They receive guidance and intellectual stimulation from the course director at the commencement of the process
3. Their task is to research and identify an opportunity that they will work on through the course
4. Learning will come from a collaborative environment consisting of interaction with other students, external (industry) experts, and access to a senior academic throughout their course
5. Their learning is self-directed, there are no formal lectures, rather workshops to assist them in their investigation of their chosen opportunity
6. All learning is based on student driven enquiry; that is the teacher responds to the needs of the small groups of students individually, rather than in a class environment.

An overview of the course assessment appears in the following Table. Details appear in the following section:

• Each concept proposal is sent to at least 3 judges and the average of their marks is used.
• The Academic Director moderates the submission using the academic criteria and feedback from the judges to allocate a grade for the assignment.
• Clear description of the problem to be solved
• Clear and realistic definition of expected customers
• Clear identification of existing market players and differentiation to your concept
• Substantiate your concept’s value proposition
• Clear definition of strategy
• Clear, concise and grammatically written communication

• Presentation – Clarity of concept and attractiveness of display
• Team – how well the team presents and engages with the public
• Business idea – clarity and communication of concept.
• Judges will assess against these criteria and the results are moderated by the Academic Director.

• Be typed using a minimum 12 point font on A4 plain paper
• Have margins of at least 2cm and with a page number at the bottom of each page

Not all of the subheadings will be relevant to your business opportunity. Please remove those areas that are not relevant. Make sure you update the numbering for all the subheadings.

Some tables have been included as a guide to information required. To keep your business plan to the maximum 10 pages, some table information will need to be incorporated into one main spreadsheet and included in the appendices.

• Cover page
• Contents page
• Business plan: maximum 10 pages
• Appendices: maximum 6 pages

• Each business plan is assessed by at least 5 judges and the average of their marks is used.
• The Academic Director moderates the results using the academic criteria and feedback from the judges to allocate a grade for the assignment.
• Logical, clear and concise descriptions, definitions and explanations covering the prompts in the business plan template
• Provide realistic financial details of your business opportunity
• Highlight what makes your business opportunity new, creative and innovative
• Explain your concept in a compelling manner to hold the judges interest
• Thorough research of competition and the market place
• Clear concise and grammatically written communication.

• Each presentation is assessed by at least 5 judges and the Academic Director
• Their assessment is based on the presentation, responses to Q&A and the commercial viability of the opportunity.
• The Academic Director moderates the results using the academic criteria and feedback from the judges to allocate a grade for the assignment.

• Practice your presentation with your team, rehearsing what you say and how you say it
  • Clothing – business attire is best, dependent on your concept
  • Body language – standing, fidgeting, slouching, moving around, hand movements etc
  • Speech – tone, inflection and simplified language.
• Clear, logical and concise in explanations of your business opportunity, the market and future potential of your concept
• Be confident and articulate in your presentation
• Use of visual aids

• Effective use of time allowed
• Provide substantive responses, ensuring you answer the question

Assessment 6: Participation
Weighting: 10%
Submission Details: Online through MyUni

Task:
Students are required to attend the workshops and mentor sessions.

Length and Presentation:
N/A

Criteria by which your assessment will be marked:
Attendance and engagement as assessed by presenters and the academic director.

• Assignment Submission:  Assignments should not be emailed to the instructor; they must be lodged via the MyUni Course site (unless specified to do both). Note that assignments may be processed via TURNITIN, which is an online plagiarism prevention tool.
• Cover Sheet:  Please submit, separate to your assignment, the completed University of Adelaide Assessment Cover Sheet providing details of yourself and your team members (if applicable), your assignment, the course, date submitted, etc. as well as the declaration signed by you that this is your (your team’s) work.  Note that the declaration on any electronically submitted assignment will be deemed to have the same authority as a signed declaration.
• Backup Copy of Assignments:  You are advised to keep a copy of your assignments in case the submitted copy goes missing.  Please ensure that all assignment pages are numbered. If your assignment contains confidential information, you should discuss any concerns with the Course Lecturer prior to submission.
• Extensions of Time:  Any request for an extension of time for the submission of an assignment should be made well before the due date of the assignment to the Course Lecturer.  Normally, extensions will only be granted for a maximum of two weeks from the original assignment submission date.  Extensions will only be granted in cases of genuine extenuating circumstances and proof, such as a doctor’s certificate, may be required.
• Failure to submit: Failure to submit an assignment on time or by the agreed extension deadline may result in penalties and may incur a fail grade.  Note that a late penalty of 5% of the total available marks for that assessment item will be incurred each day an assignment is handed in late (Unless otherwise stated in 'Assessment Related Requirements' or 'Assessment Detail' above).  Assignments handed in after 14 days from the due submission date will fail even if a 100% mark is granted for the work.