MDIA 2215 - Graphic Design III
Adelaide College of ArtsandDes - Semester 2 - 2020
General Course Information
Course Code MDIA 2215 Course Graphic Design III Coordinating Unit Media Term Semester 2 Level Undergraduate Location/s Adelaide College of ArtsandDes Units 6 Contact Up to 8 hours per week Available for Study Abroad and Exchange N Prerequisites MDIA 2214 Assumed Knowledge Familiarity with basic computer graphic applications such as Adobe Photoshop and Final Cut Pro Restrictions Available to BMedia, BCtveArts students only Quota A quota of 22 applies Course Description Students will investigate design problems, which will extend their skills and knowledge regarding the generation of complex design solutions. Topics include the creation of mass print media advertisements; typographic solutions for both print and digital media; and the use of advanced software techniques to generate complex page layouts.
Course Coordinator: Dr Kathryn Bowd
The full timetable of all activities for this course can be accessed from Course Planner.
Course Learning OutcomesAt the successful completion of this course students will be able to:
1 Develop and extend design skills and practice through conceptualization, refinement, collaboration and evaluation 2 Create mass print media advertisements that communicate the key features of a product, service or idea to the consumer 3 Produce typographic design solutions for a wide range of applications, both print and digital 4 Design and manipulate complex layouts and graphics to achieve communication objective 5 Demonstrate an ability to find and use information relevant to the task from a variety of information sources
University Graduate Attributes
No information currently available.
Required ResourcesSpecialist computing requirements through Tea Tree Gully TAFE Creative Industries Centre.
Recommended ResourcesAccess to applications including Adobe Creative Suite, Corel Painter, Macromedia Freehand.
Learning & Teaching Activities
Learning & Teaching ModesPractice-based learning via workshops.
The information below is provided as a guide to assist students in engaging appropriately with the course requirements.The course consists of an 8-hour workshop each week, for a total of 96 hours per semester and 216 hours of independent work on assignments and set tasks per semester; the total workload per semester is 312 hours.
Learning Activities SummaryWeekly topics to be determined by staff at Creative Industries Centre, Tea Tree Gully TAFE.
Specific Course RequirementsAttendance at classes conducted at Creative Industries Centre, Tea Tree Gully TAFE.
The University's policy on Assessment for Coursework Programs is based on the following four principles:
- Assessment must encourage and reinforce learning.
- Assessment must enable robust and fair judgements about student performance.
- Assessment practices must be fair and equitable to students and give them the opportunity to demonstrate what they have learned.
- Assessment must maintain academic standards.
Assessment Task Task Type Weighting Learning Outcome In-class exercises Formative and Summative 40% 1, 3, 4 Individual projects Formative and Summative 60% 1-5
Assessment Related RequirementsCompulsory attendance at workshops and location work.
Assessment DetailAssessment is determined by teaching staff at the Creative Industries Centre, Tea Tree Gully TAFE using approaches and standards utilised in teaching the equivalent qualifications through the CIC. A team comprising academic staff from UoA and CIC will monitor assessment processes and student outcomes.
SubmissionDetails available upon enrolment.
Grades for your performance in this course will be awarded in accordance with the following scheme:
M10 (Coursework Mark Scheme) Grade Mark Description FNS Fail No Submission F 1-49 Fail P 50-64 Pass C 65-74 Credit D 75-84 Distinction HD 85-100 High Distinction CN Continuing NFE No Formal Examination RP Result Pending
Further details of the grades/results can be obtained from Examinations.
Grade Descriptors are available which provide a general guide to the standard of work that is expected at each grade level. More information at Assessment for Coursework Programs.
Final results for this course will be made available through Access Adelaide.
The University places a high priority on approaches to learning and teaching that enhance the student experience. Feedback is sought from students in a variety of ways including on-going engagement with staff, the use of online discussion boards and the use of Student Experience of Learning and Teaching (SELT) surveys as well as GOS surveys and Program reviews.
SELTs are an important source of information to inform individual teaching practice, decisions about teaching duties, and course and program curriculum design. They enable the University to assess how effectively its learning environments and teaching practices facilitate student engagement and learning outcomes. Under the current SELT Policy (http://www.adelaide.edu.au/policies/101/) course SELTs are mandated and must be conducted at the conclusion of each term/semester/trimester for every course offering. Feedback on issues raised through course SELT surveys is made available to enrolled students through various resources (e.g. MyUni). In addition aggregated course SELT data is available.
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Policies & Guidelines
This section contains links to relevant assessment-related policies and guidelines - all university policies.
- Academic Credit Arrangement Policy
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- Academic Progress by Coursework Students Policy
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- Modified Arrangements for Coursework Assessment
- Student Experience of Learning and Teaching Policy
- Student Grievance Resolution Process
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