MDIA 1015 - Screen and Sound Industries

North Terrace Campus - Semester 1 - 2020

This course investigates how screen and sound industries are being profoundly reshaped in a rapidly changing media landscape. You will gain knowledge about the history, evolution and proliferation of screen and sound industries, including television, radio, film and music, and examine current shifts in the production and consumption of screen and sound products. Topics will include: screen and sound industry trends; audience engagement; emerging business models and revenue streams; production conventions and genres; and screen and sound promotion and advertising strategies. You will gain foundational skills in media analysis and knowledge of the relationships between screen and sound products, industries and audiences. You will have the opportunity to undertake a practical option related to screen or sound production as part of your assessment.

  • General Course Information
    Course Details
    Course Code MDIA 1015
    Course Screen and Sound Industries
    Coordinating Unit Media
    Term Semester 1
    Level Undergraduate
    Location/s North Terrace Campus
    Units 3
    Contact Up to 3 hours per week
    Available for Study Abroad and Exchange Y
    Course Description This course investigates how screen and sound industries are being profoundly reshaped in a rapidly changing media landscape. You will gain knowledge about the history, evolution and proliferation of screen and sound industries, including television, radio, film and music, and examine current shifts in the production and consumption of screen and sound products. Topics will include: screen and sound industry trends; audience engagement; emerging business models and revenue streams; production conventions and genres; and screen and sound promotion and advertising strategies. You will gain foundational skills in media analysis and knowledge of the relationships between screen and sound products, industries and audiences. You will have the opportunity to undertake a practical option related to screen or sound production as part of your assessment.
    Course Staff

    Course Coordinator: Dr Michelle Phillipov

    Course Timetable

    The full timetable of all activities for this course can be accessed from Course Planner.

  • Learning Outcomes
    Course Learning Outcomes
    On successful completion of this course, you will be able to:
    1. Demonstrate knowledge of key theories, concepts and trends associated with contemporary screen and sound industries in Australia and internationally.
    2. Describe and analyse methods used by Australian and international screen and sound industries to produce, circulate, promote and monetise content.
    3. Demonstrate skills in academic and media research and writing, as appropriate for Level I.
    4. Critically evaluate your own social and cultural position in relation to screen and sound products and industries.
    University Graduate Attributes

    This course will provide students with an opportunity to develop the Graduate Attribute(s) specified below:

    University Graduate Attribute Course Learning Outcome(s)
    Deep discipline knowledge
    • informed and infused by cutting edge research, scaffolded throughout their program of studies
    • acquired from personal interaction with research active educators, from year 1
    • accredited or validated against national or international standards (for relevant programs)
    1, 2
    Critical thinking and problem solving
    • steeped in research methods and rigor
    • based on empirical evidence and the scientific approach to knowledge development
    • demonstrated through appropriate and relevant assessment
    2, 3, 4
    Teamwork and communication skills
    • developed from, with, and via the SGDE
    • honed through assessment and practice throughout the program of studies
    • encouraged and valued in all aspects of learning
    3, 4
    Career and leadership readiness
    • technology savvy
    • professional and, where relevant, fully accredited
    • forward thinking and well informed
    • tested and validated by work based experiences
    2, 4
    Intercultural and ethical competency
    • adept at operating in other cultures
    • comfortable with different nationalities and social contexts
    • Able to determine and contribute to desirable social outcomes
    • demonstrated by study abroad or with an understanding of indigenous knowledges
    1, 2, 3, 4
    Self-awareness and emotional intelligence
    • a capacity for self-reflection and a willingness to engage in self-appraisal
    • open to objective and constructive feedback from supervisors and peers
    • able to negotiate difficult social situations, defuse conflict and engage positively in purposeful debate
    4
  • Learning Resources
    Required Resources
    Required readings for each week will be available via the MyUni course site. You will need to complete these readings each week prior to attending lectures and workshops.
    Recommended Resources
    Any recommended resources will be made available via the MyUni course site.
    Online Learning
    You will need continual access to MyUni to access course resources and to stay informed about course activities. All assessment tasks, including online quizzes and written assignments, will be submitted electronically via MyUni.
  • Learning & Teaching Activities
    Learning & Teaching Modes
    This course is taught via a 1-hour weekly lecture and a 2-hour weekly workshop. Attendance at lectures and workshops is an essential part of this course; you may be disadvantaged if you fail to attend at least 80% of classes.
    Workload

    No information currently available.

    Learning Activities Summary

    No information currently available.

  • Assessment

    The University's policy on Assessment for Coursework Programs is based on the following four principles:

    1. Assessment must encourage and reinforce learning.
    2. Assessment must enable robust and fair judgements about student performance.
    3. Assessment practices must be fair and equitable to students and give them the opportunity to demonstrate what they have learned.
    4. Assessment must maintain academic standards.

    Assessment Summary
    Assessment task Weighting Course learning outcome(s)
    Online quizzes 10% 1, 2
    Screen or sound analysis 30% 1, 2, 3
    Script or Essay 50% 1, 2, 3
    Participation 10% 1, 2, 4
    Assessment Related Requirements
    You must submit all assignments prior to the due date, and meet all university requirements for attendance, in order to be eligible to pass this course.
    Assessment Detail
    Details of assessment tasks are available on the MyUni course site.
    Submission
    All online quizzes and written assignments will be submitted electronically via the MyUni course site.
    Course Grading

    Grades for your performance in this course will be awarded in accordance with the following scheme:

    M10 (Coursework Mark Scheme)
    Grade Mark Description
    FNS   Fail No Submission
    F 1-49 Fail
    P 50-64 Pass
    C 65-74 Credit
    D 75-84 Distinction
    HD 85-100 High Distinction
    CN   Continuing
    NFE   No Formal Examination
    RP   Result Pending

    Further details of the grades/results can be obtained from Examinations.

    Grade Descriptors are available which provide a general guide to the standard of work that is expected at each grade level. More information at Assessment for Coursework Programs.

    Final results for this course will be made available through Access Adelaide.

  • Student Feedback

    The University places a high priority on approaches to learning and teaching that enhance the student experience. Feedback is sought from students in a variety of ways including on-going engagement with staff, the use of online discussion boards and the use of Student Experience of Learning and Teaching (SELT) surveys as well as GOS surveys and Program reviews.

    SELTs are an important source of information to inform individual teaching practice, decisions about teaching duties, and course and program curriculum design. They enable the University to assess how effectively its learning environments and teaching practices facilitate student engagement and learning outcomes. Under the current SELT Policy (http://www.adelaide.edu.au/policies/101/) course SELTs are mandated and must be conducted at the conclusion of each term/semester/trimester for every course offering. Feedback on issues raised through course SELT surveys is made available to enrolled students through various resources (e.g. MyUni). In addition aggregated course SELT data is available.

  • Student Support
  • Policies & Guidelines
  • Fraud Awareness

    Students are reminded that in order to maintain the academic integrity of all programs and courses, the university has a zero-tolerance approach to students offering money or significant value goods or services to any staff member who is involved in their teaching or assessment. Students offering lecturers or tutors or professional staff anything more than a small token of appreciation is totally unacceptable, in any circumstances. Staff members are obliged to report all such incidents to their supervisor/manager, who will refer them for action under the university's student’s disciplinary procedures.

The University of Adelaide is committed to regular reviews of the courses and programs it offers to students. The University of Adelaide therefore reserves the right to discontinue or vary programs and courses without notice. Please read the important information contained in the disclaimer.