Our Brand

Our brand is our greatest asset.

Built over 150 years, it is the distinctive way that we look, feel, talk and behave. When used consistently our brand – from our logo and colour palette, through to our positioning and tone of voice – builds a credible, and enduring story of what we stand for.

It shapes the way we’re perceived in the hearts and minds of the community. It ensures that wherever we appear, we are unmistakeably the University of Adelaide.

Help shape the Adelaide University brand

We are looking for staff volunteers across all areas of the university to get involved in upcoming market research activites to help create and optimise the new Adelaide University brand.

Nominate to take part

The brand website is currently being updated as new materials are developed. If you're looking for something that is not currently here, please contact us.