MDIA 2212 - Photographic Imaging II
Adelaide College of ArtsandDes - Semester 1 - 2023
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General Course Information
Course Details
Course Code MDIA 2212 Course Photographic Imaging II Coordinating Unit Media Term Semester 1 Level Undergraduate Location/s Adelaide College of ArtsandDes Units 6 Contact Up to 6 hours per week Available for Study Abroad and Exchange N Prerequisites MDIA 1008 Incompatible Not available to students who have entered BMedia program via TAFE articulation Assumed Knowledge A working understanding of SLR camera operation and computer graphic applications, such as Adobe Photoshop and Adobe Lightroom Restrictions Available to BMedia, BCtveArts students only Quota A quota of 22 applies Assessment Weekly skills development exercises,, Folio Image research, Participation and attendance, Folio of images, Retouching assessment, Batch Adjustment assessment, Advanced composite. Course Staff
Course Coordinator: Associate Professor Michelle Phillipov
Course Coordinator at TAFE SA: Matt Smith
Lecturers: Jennie Groom (jennie.groom@tafesa.edu.au) and Chloe Henderson (chloe.henderson@tafesa.edu.au)
Location: Adelaide College of the Arts, 39 Light Square, Adelaide
Course Timetable
The full timetable of all activities for this course can be accessed from Course Planner.
Lecture
Subject
Topic
Skills Development
Assessment
1
Photo Fundamentals
On camera flash.
Use of dedicated on camera flash.
On camera flash.
Flash Assignment 1
Digital Imaging
Photoshop: Retouching
Retouching images with Photoshop
Class exercises.
2
Photo Fundamentals
Environmental Portraiture
Public Relations photography
Photographing people on location in their own environment.
Photograph people at an event.
Environmental Portrait. Assignment 2.
Public Relations. assignment 3.
Digital Imaging
Photoshop: Retouching (continued)
Retouching images with Photoshop
Class exercises.
3
Photo Fundamentals
Photographing transparent subjects.
Understanding specific lighting techniques for transparent subjects
Transparent objects. Assignment 4.
Digital Imaging
Retouching practice exercise.
Practice retouching
Retouching exercise.
4
Photo Fundamentals
Photographing reflective subjects
Understanding specific lighting techniques for reflective subjects
Reflective objects. Assignment 5.
Digital Imaging
Bike Track retouching assignment.
Practice retouching.
Bike Track assignment.
5
Photo Fundamentals
Studio Portraiture.
Posing, arranging and lighting people in the studio.
Studio portraiture. Asignment 6.
Digital Imaging
Photoshop: Using Smart Objects and Blend Modes
Using Smart Objects to apply Filters and using Blend Modes to combine images.
Class exercises.
6
Photo Fundamentals
Low Light
Photography in low levels of illumination.
Low Light. Assignment 7.
Digital Imaging
Photoshop: Using Darken and Lighten layers, and Dodge and Burn layers.
Using Darken and Lighten layers, and Dodge and Burn layers to adjust tone and colour of skin
Class exercises.
7
Photo Fundamentals
Bottle / beverage promotion
Studio photography of bottles / beverage in an advertising context.
Bottle /Beverage. Assignment 8.
Digital Imaging
Photoshop: Advanced selection techniques
Using advanced selection techniques to select hair.
Class exercises.
8
Photo Fundamentals
Landscape
Photographing the landscape to maximise impact and drama
Digital Imaging
Photoshop: Blurring Skin, and Sharpening
Using selections, Smart Objects and Filters to blur skin. Sharpening eyes in image.
Class exercises.
9
Photo Fundamentals
Fashion
Analysis of fashion styles and techniques to produce location fashion images
Assignment 10.
Digital Imaging
Practice exercise.
Practice exercise which combines most of the skills learned so far.
Practice exercise.
10
Photo Fundamentals
Photo Essay
Planning and shooting of sequential images to produce an essay using photographs
Photo Essay. Assignment11.
Digital Imaging
Practice exercise.
Practice exercise which combines most of the skills learned so far.
Practice exercise.
11
Photo Fundamentals
Architecture
Understanding and controlling perspective in the production of architectural images.
Architecture Assignment 12.
Digital Imaging
The Model assignment
The Model assignment assesses most of the skills acquired so far.
The Model assignment.
12
Photo Fundamentals
Course revision and review
Analysis and revision of work in progress.
No assessment.
All work to be completed and submitted.
Digital Imaging
Introduction to Page Layout and Design (InDesign) subject.
Introduction to design concepts and also the InDesign interface.
Class exercises.
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Learning Outcomes
Course Learning Outcomes
1. Use a Digital SLR camera on location and in a studio environment
2. Apply appropriate lighting techniques to a range of objects in a studio environment
3. Create portrait images on location and in a studio environment
4. Apply appropriate lighting techniques to a range of subjects on location
5. Use Adobe Photoshop to retouch images
6. Use Adobe Photoshop to make advanced selections
7. Use Adobe Photoshop to make composite images
University Graduate Attributes
This course will provide students with an opportunity to develop the Graduate Attribute(s) specified below:
University Graduate Attribute Course Learning Outcome(s) Attribute 1: Deep discipline knowledge and intellectual breadth
Graduates have comprehensive knowledge and understanding of their subject area, the ability to engage with different traditions of thought, and the ability to apply their knowledge in practice including in multi-disciplinary or multi-professional contexts.
1, 2, 3, 4, 5, 6, 7 Attribute 2: Creative and critical thinking, and problem solving
Graduates are effective problems-solvers, able to apply critical, creative and evidence-based thinking to conceive innovative responses to future challenges.
2, 3, 4, 6 Attribute 3: Teamwork and communication skills
Graduates convey ideas and information effectively to a range of audiences for a variety of purposes and contribute in a positive and collaborative manner to achieving common goals.
3, 5, 7 Attribute 4: Professionalism and leadership readiness
Graduates engage in professional behaviour and have the potential to be entrepreneurial and take leadership roles in their chosen occupations or careers and communities.
1, 2, 3, 4, 5, 6, 7 Attribute 7: Digital capabilities
Graduates are well prepared for living, learning and working in a digital society.
1, 5, 6, 7 -
Learning Resources
Required Resources
Facilities and resources will be provided through the Photography department at AC Arts some additional resources will be available to students through the Discipline of Media, University of Adelaide.
Students are required to extensively use the Adobe Creative Cloud throughout this course. The software and a computer workstation are provided to each student during the scheduled workshop sessions. Additionally, students may access unused computer workstations within the Photography department at AC Arts from Tues-Thurs 7am - 8:45pm and Mon & Fri 7am - 5:45pm. Additionally,
studio access is available at allocated times upon pre-booking.
Recommended Resources
It is highly recommended that, students have access to their own computer workstation and the Adobe Creative Cloud (Photography Package). Access to a DSLR or mirrorless camera which you can change lenses and use on Manual is desirable.
Adobe offers software student discounts and details can be found at: http://www.adobe.com/au/products/creativecloud.html
Online Learning
Students will be provided with access to the online system called LEARN used at TAFE SA. Essential information on enrolment and other administrative information will be provided via MyUni.
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Learning & Teaching Activities
Learning & Teaching Modes
Workshop classes are held each week at the Adelaide College of the Arts. These compulsory sessions facilitate student learning through lectures, demonstrations, tutorials and group based activities.
Workload
The information below is provided as a guide to assist students in engaging appropriately with the course requirements.
The information below is provided as a guide to assists students in engaging appropriately with the course requirements:
• On-campus Workshop: 6 hours per week
• Self-Directed Study (Assessment Tasks): 12 hours per week
Note that these are expectations of the approximate amount of time required in an average week to complete all elements of the course successfully. Actual workload is likely to vary depending on individual learning rates and assessment deadlines.Learning Activities Summary
This is a practice-based course that provides a thorough grounding in the essential skills required to use high quality photographic equipment and employ appropriate photographic techniques to achieve industry standard production outcomes. Students complete
tasks assigned in workshop classes under the active instruction of the Photography department at AC Arts.
Required Resources and Learning Activities: All course resources and learning activities can be accessed via TAFE SA LEARN. It is essential that you read/complete these resources/activities as directed to ensure successful completion of the assessment tasks.
Specific Course Requirements
Attendance at classes conducted at Adelaide College of the Arts.
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Assessment
The University's policy on Assessment for Coursework Programs is based on the following four principles:
- Assessment must encourage and reinforce learning.
- Assessment must enable robust and fair judgements about student performance.
- Assessment practices must be fair and equitable to students and give them the opportunity to demonstrate what they have learned.
- Assessment must maintain academic standards.
Assessment Summary
Assessment: All assessment activities can be accessed via TAFE SA LEARN. It is essential that you read/complete these resources/activities as directed to ensure successful completion of the assessment tasks.
Formative: Lecturer led demonstrations with students performing tasks during the lessons.
Summative: Individual projects demonstrating knowledge acquired during formative exercises. Submission of assessment tasks outlined in TAFE SA LEARN by due date.
A minimum of 80% of submissions need to be assessed as competent to pass this course.
Assessment is entirely determined by lecturing staff at AC Arts and identical in every respect to the approach and standards used in the equivalent qualifications regularly taught through the AC Arts. A joint management group comprising senior staff from both UA and AC Arts will monitor assessment processes and student outcomes.
Assessment Related Requirements
Compulsory attendance at workshops and location work.
Assessment Detail
Schedule to be supplied on TAFE SA LEARN.
Submission
Assessments must be submitted on due dates. Late submissions must be negotiated with the lecturer through prior contact no less than three days before the due date.Course Grading
Grades for your performance in this course will be awarded in accordance with the following scheme:
M10 (Coursework Mark Scheme) Grade Mark Description FNS Fail No Submission F 1-49 Fail P 50-64 Pass C 65-74 Credit D 75-84 Distinction HD 85-100 High Distinction CN Continuing NFE No Formal Examination RP Result Pending Further details of the grades/results can be obtained from Examinations.
Grade Descriptors are available which provide a general guide to the standard of work that is expected at each grade level. More information at Assessment for Coursework Programs.
All TAFE Electives will use the following grading scheme
Grade
Mark
Description
NGP
Non Graded Pass
FNS
Fail No Submission
F
Fail
Final results for this course will be made available through Access Adelaide.
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Student Feedback
The University places a high priority on approaches to learning and teaching that enhance the student experience. Feedback is sought from students in a variety of ways including on-going engagement with staff, the use of online discussion boards and the use of Student Experience of Learning and Teaching (SELT) surveys as well as GOS surveys and Program reviews.
SELTs are an important source of information to inform individual teaching practice, decisions about teaching duties, and course and program curriculum design. They enable the University to assess how effectively its learning environments and teaching practices facilitate student engagement and learning outcomes. Under the current SELT Policy (http://www.adelaide.edu.au/policies/101/) course SELTs are mandated and must be conducted at the conclusion of each term/semester/trimester for every course offering. Feedback on issues raised through course SELT surveys is made available to enrolled students through various resources (e.g. MyUni). In addition aggregated course SELT data is available.
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Student Support
- Academic Integrity for Students
- Academic Support with Maths
- Academic Support with writing and study skills
- Careers Services
- International Student Support
- Library Services for Students
- LinkedIn Learning
- Student Life Counselling Support - Personal counselling for issues affecting study
- Students with a Disability - Alternative academic arrangements
- YouX Student Care - Advocacy, confidential counselling, welfare support and advice
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Policies & Guidelines
This section contains links to relevant assessment-related policies and guidelines - all university policies.
- Academic Credit Arrangements Policy
- Academic Integrity Policy
- Academic Progress by Coursework Students Policy
- Assessment for Coursework Programs Policy
- Copyright Compliance Policy
- Coursework Academic Programs Policy
- Elder Conservatorium of Music Noise Management Plan
- Intellectual Property Policy
- IT Acceptable Use and Security Policy
- Modified Arrangements for Coursework Assessment Policy
- Reasonable Adjustments to Learning, Teaching & Assessment for Students with a Disability Policy
- Student Experience of Learning and Teaching Policy
- Student Grievance Resolution Process
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Fraud Awareness
Students are reminded that in order to maintain the academic integrity of all programs and courses, the university has a zero-tolerance approach to students offering money or significant value goods or services to any staff member who is involved in their teaching or assessment. Students offering lecturers or tutors or professional staff anything more than a small token of appreciation is totally unacceptable, in any circumstances. Staff members are obliged to report all such incidents to their supervisor/manager, who will refer them for action under the university's student’s disciplinary procedures.
The University of Adelaide is committed to regular reviews of the courses and programs it offers to students. The University of Adelaide therefore reserves the right to discontinue or vary programs and courses without notice. Please read the important information contained in the disclaimer.