Program Director Contact Details: Innovation and Entrepreneurship
Name: Dr Wendy Lindsay
Email: wendy.lindsay@adelaide.edu.au

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Teaching Staff
Name: TBA

On successful completion of this course, students will be able to:

1. Identify a potential personal or entrepreneurial opportunity and evaluate it through a process of exploration, experimentation and feedback;
2. Determine a useful resource strategy for building a new venture;
3. Review and discuss contemporary entrepreneurial planning documents required by various stakeholders within an entrepreneurial ecosystem, describing critical elements for a new entrepreneurial venture;
4. Apply principles and practice of new entrepreneurial venture planning to assess and present viability of a business idea for feedback from entrepreneurs, industry experts, and/or investors;
5. Evaluate teams to establish criteria that underpin the different phases of a balanced and effective successful entrepreneurial team.

No textbook required.

There will be a range of readings and recommended resources to reflect the different theoretical and applied perspectives of developing a new entrepreneurial venture.

It is also useful to read relevant peer-reviewed journal articles. In particular:

• Entrepreneurship Theory & Practice
• Journal of Business Venturing
• Entrepreneurship & Regional Development
• Journal of Small Business Management
• Journal of Social Entrepreneurship
• Academy of Management Journal
• Small Business Economics

Library Resources
The University of Adelaide’s Barr Smith Library provides a range of learning resources including texts, journals, periodicals, magazines, and access to online databases and information services. It also offers a virtual library which is accessible via the University’s website. Access to the Library's electronic resources.

MyUni is the University of Adelaide's online learning environment. It is used to support traditional face-to-face lectures, tutorials and workshops at the University. MyUni provides access to various features including announcements, course materials, discussion boards and assessments for each online course of study.

This course is offered in blended learning mode with the face-to-face component offered through scheduled lectures, workshops and seminars, fieldwork tasks external to the classroom, collaborative tasks completed under guidance of supervisor and incubator resident entrepreneurs, and short presentation/feedback sessions. Guest speakers and/or industry experts will be brought in to supplement lecture modules. Students are expected to attend lectures as scheduled and prepare for regular meetings with the lecturer/supervisor to discuss progress from one assessment item to the next, and maintain a dialogue of activities planned to reach the level of quality required from the final assessment piece. Students will be directed to work on three different assessment pieces to submit for grading. Students should attend all classes in order to pass the course. There is considerable experiential learning in workshops during intensive classes that build your knowledge and thus enable you to be successful in this course.

All course learning materials will be accessible to students via the online MyUni platform. This will allow students to interact with course preparation and assessment when not in class.

As a guide, a 3 unit course comprises a total of 156 hours work (this includes face-to-face contact, workshops and seminars, fieldwork external to the classroom, any online components, and self-directed study). Total contact hours is 36 hours, and total self-guided study 120 hours.

The course aims to improve business capability, expand business, research and commercialisation networks, and improve performance of the (intending) entrepreneur through access to advice and networks to help a young startup solve its own constraints rather than focus purely on financial resources to solve problems.

Schedule

Session	Topic
1	Utilising design thinking for creating my preferred future Start where you are: Dysfunctional beliefs Problem finding and problem solving Reframe to build a compass
2	Project managing and planning for my startup Project Design Make a flexible plan
3	Experimentation and customer focus Learning organisation Customer experience design Reduction of market and technical risk
4	Maximising marketing and digital marketing strategies Know your audience Product-Market fit
5	Leading myself and my entrepreneurial team Fledgling team Building the team out: Visionary, Hacker, Hustler, Designer
6	Developing a viable business model Relationship between you and your customer Market segment drives the business model
7	Resourcing my venture The product is only a part of what you sell Turning your prototype into a stable product Changing resource requirements during early stage development
8	Value stream: Working towards sustainability and competitive advantage Articulating the value stream Value stream discovery
9	Planning for venture growth Growth phases Single/multiple funnels Scaling a profitable business model

#	Assessment Task	Task Type	Length	Weight	Learning Outcomes
1	Written assignment: Design Your Future	Individual	Max 2,000 words	30%	1,3,4
2	Project Presentation and Recommendations	Group	15-20 mins presentation, including Q&A	30%	1,2,3,5
3	Project Report	Individual	Max 3,000 words	40%	1-5
	Total			100%

Students should attend all classes in order to pass the course. There is considerable experiential learning in workshops during the intensive classes that build your knowledge and thus enable you to be successful in this course.  

Course results are subject to moderation by the ECIC Board of Examiners.

Design Your Future
This task will get you to start from your current stance and through ‘wayfinding’ will guide you to build a compass to help you identify your quest for the mid-term future. You will identify answers to ‘what am I doing?’, ‘why does it matter?’, ‘what is my purpose?’, and ‘what is the point of it all?’. You will use design thinking exercises in class to work through activities that will help you discover the answers to the questions posed. You will then write up Report portraying where you see yourself in the short to mid-term future and how you plan to get there.

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Project Presentation
This is a team assignment that enables you to work closely on team tasks with the resident entrepreneurs in the ThincLab Incubator. The entrepreneurs benefit from the expertise of your team and through gaining extra pairs of hands to aid in the continual diverse tasks that are part of running a start-up. With your team’s help to identify relevant research, theoretical approaches, frameworks and tools, this will facilitate the entrepreneurs’ strategies to ‘move the needle’ closer towards their next objective. Student teams benefit from the reality check of a unique look into day to day entrepreneurial startup life versus the often linear theoretical approach that classrooms adopt. 

Students will present their research, findings and recommendations to the entrepreneurial startup and mentors who assisted them through the process.

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Project Report
For this written report, students will reflect on the prior 2 assignments and use their learning from these to revisit an opportunity or workplace problem.

All text based assignments must be submitted via MyUni.
Please refer to step by step instructions: MyUni Learning Centre

There are a few points to note about the submission of assignments:

• Assignment Submission:  Assignments should not be emailed to the instructor; they must be lodged via the MyUni Course site (unless specified to do both). Note that assignments may be processed via TURNITIN, which is an online plagiarism prevention tool.
• Cover Sheet:  Please include in the assignment a completed University of Adelaide Assessment Cover Sheet providing details of yourself and your team members (if applicable), your assignment, the course, date submitted, etc. as well as the declaration signed by you that this is your (your team’s) work.  Note that the declaration on any electronically submitted assignment will be deemed to have the same authority as a signed declaration.
• Backup Copy of Assignments:  You are advised to keep a copy of your assignments in case the submitted copy goes missing.  Please ensure that all assignment pages are numbered. If your assignment contains confidential information, you should discuss any concerns with the Course Lecturer prior to submission.
• Extensions of Time:  An application for Assessment Extension should be made well before the due date of the assignment to the Course Lecturer.  Normally, extensions will only be granted for a maximum of two weeks from the original assignment submission date.  Extensions will only be granted in cases of genuine medical, compassionate or extenuating circumstances.
• Failure to submit: Failure to submit an assignment on time or by the agreed extension deadline may result in penalties and may incur a fail grade.  Note that a late penalty of 5% of the total available marks for that assessment item will be incurred each day an assignment is handed in late (Unless otherwise stated in 'Assessment Related Requirements' or 'Assessment Detail' above). Assignments handed in after 14 days from the due submission date will fail even if a 100% mark is granted for the work.

Resubmission & Remarking
Resubmission of an assignment for remarking after reworking it to obtain a better mark will not normally be accepted.  Approval for resubmission will only be granted on medical or compassionate grounds.