INTBUS 2001 - International Business Operations
North Terrace Campus - Semester 2 - 2022
General Course Information
Course Code INTBUS 2001 Course International Business Operations Coordinating Unit Management Term Semester 2 Level Undergraduate Location/s North Terrace Campus Units 3 Contact Up to 3 hours per week Available for Study Abroad and Exchange Y Incompatible INTBUS 2500 Course Description This course prepares students for working in an organisation that operates internationally. Students are exposed to different aspects that underpin internationalisation decisions of a firm. They also learn about the input of different functional units within organisations in the success of its international operationists. The broad content themes include international strategy and organisation; entrepreneurial nature of international expansion; different modes of foreign market entry; internationalisation of service firm; international marketing, human resource management, and sourcing. Finally, students have an opportunity to explore ethics and corporate social responsibility (CSR) in the international context. The course develops skills in analysing cross-border business scenarios, identifying opportunities and risks entailed in various internationalisation decisions, appreciating the complexity of international business operations, and including ethics and social responsibility as significant factors shaping a firm's behaviour in a home and host country(ies).
Course Coordinator: Dr Chanaka Wijewardena
The full timetable of all activities for this course can be accessed from Course Planner.
Course Learning Outcomes
On successful completion of this course, students will be able to:
1. Apply theoretical concepts and analytical tools to analyse cross-border business scenarios;
2. Identify opportunities and risks entailed in various internationalisation decisions;
3. Appreciate and explain the complexity of international business operations; and
4. Communicate analytical findings in relation to international business operations of a firm.
University Graduate Attributes
This course will provide students with an opportunity to develop the Graduate Attribute(s) specified below:
University Graduate Attribute Course Learning Outcome(s)
Attribute 1: Deep discipline knowledge and intellectual breadth
Graduates have comprehensive knowledge and understanding of their subject area, the ability to engage with different traditions of thought, and the ability to apply their knowledge in practice including in multi-disciplinary or multi-professional contexts.
Attribute 2: Creative and critical thinking, and problem solving
Graduates are effective problems-solvers, able to apply critical, creative and evidence-based thinking to conceive innovative responses to future challenges.
Attribute 3: Teamwork and communication skills
Graduates convey ideas and information effectively to a range of audiences for a variety of purposes and contribute in a positive and collaborative manner to achieving common goals.
Attribute 4: Professionalism and leadership readiness
Graduates engage in professional behaviour and have the potential to be entrepreneurial and take leadership roles in their chosen occupations or careers and communities.
Attribute 5: Intercultural and ethical competency
Graduates are responsible and effective global citizens whose personal values and practices are consistent with their roles as responsible members of society.
Attribute 8: Self-awareness and emotional intelligence
Graduates are self-aware and reflective; they are flexible and resilient and have the capacity to accept and give constructive feedback; they act with integrity and take responsibility for their actions.
Required ResourcesCavusgil, S.T., Knight, G., and Riesenberger, J.R. (2020) International Business, The New Realities (5th Edition) Global Edition, Pearson Australia
Recommended ResourcesBased on their relevance and usefulness, additional materials may be provided in class, including recent journal publications, case studies, and business or government reports.
Online LearningLecture slides will be uploaded to MyUni.
In addition, course communication and possible additional readings and links will be provided in MyUni throughout the course.
Learning & Teaching Activities
Learning & Teaching ModesLectures (2 hours per week) and tutorials (1 hour per week).
The information below is provided as a guide to assist students in engaging appropriately with the course requirements.The University expects full-time students (i.e., those taking 12 units per semester) to devote a total of 48 hours per week to their studies. This means that you are expected to commit approximately 9 hours for a three-unit course of private study outside of your regular classes.
Learning Activities SummaryLecture Timetable
Week Topic/Lecture Learning Activities
Week 1 International Business Operations: An Introduction
Week 2 Strategy of the International Firm
Week 3 Internationalisation as Entrepreneurial Activity/Opportunity Assessment/ Market Selection
Week 4. Mode of Foreign Market Entry: Exporting and Countertrade
Week 5 Licensing, Franchising and other Contractual Strategies
Week 6 FDI and Collaborative Ventures
Week 7 Global Operations, Sourcing and Offshoring
Week 8 Internationalisation of Services
Week 9 International Marketing
Week 10 International HRM
Week 11 Ethics and CSR in International Business
Week 12 Course Review and Exam Preparation
Week Tutorial Content
1 No Tutorial
2 Case Study: Internationalisation of Vodafone
3 Case Study: Global Strategy at Lenovo
4 Case Study: Shifting Ice: Big Changes at Icebreaker
5 Case Study: Inditex and Zara: A Tale of Comparative Advantages
6 Case Study: Subway and the Challenges of Franchising in China
7 Case Study: China’s “Going Out” Strategy
8 Case Study: Boeing 787: A Story of Outsourcing
9 No Tutorial
10 Case Study: H&M International Marketing Success Story
11 Case Study: Sony’s Human Resource Strategies
12 1st Half Case Study: Scandal at Volkswagen, 2nd Half Course Revision
The University's policy on Assessment for Coursework Programs is based on the following four principles:
- Assessment must encourage and reinforce learning.
- Assessment must enable robust and fair judgements about student performance.
- Assessment practices must be fair and equitable to students and give them the opportunity to demonstrate what they have learned.
- Assessment must maintain academic standards.
Assessment SummaryAssessment Due Date and time Weighting Word Count/Time
Take-Home Test Week 8 25% 24 Hours
(Case Study Analysis). via Turnitin on MyUni
International Business Plan Week 10 30% 2500 words
(Group assignment) via Turnitin on MyUni
Tutorial Participation N/A 10% N/A
Final Exam TBA 35% 3 Hours
Assessment Related Requirements• To gain a pass for this course, a mark of at least 45% must be obtained on the examination as well as a total of at least 50% overall. Students not achieving the minimum exam mark will be awarded no more than 49.
• All assignments are to be lodged prior to the due date and time. A late assignment where no extension has been granted will be penalised by a reduction of 5% of the mark given for each day, or part of a day, that it is late.
• Extensions to the due date of individual assessment may be granted under special circumstances. An extension request or application for supplementary exam based on illness or compassionate grounds must include the "Supporting Statement / Certification Form" that is page 4 of the Supplementary Assessment application available at: www.adelaide.edu.au/student/exams/pdfs/supp_applic.pdf Students applying for an extension based on medical reasons must visit their medical practitioner, with that approved University form, and have the medical practitioner complete it. A normal doctor's certificate will not be accepted.
• Students are not permitted to use any type of electronic equipment during-class test and final exam.
• Assessment rubrics will be provided in the tutorials and posted on MyUni.
Assessment DetailPlease refer to MyUni for details.
SubmissionExtensions to the due date of individual assessment may be granted under special circumstances. An extension request based on illness or on exceptional personal circumstances must include the "Supporting Statement / Certification Form" that is page 4 of the Supplementary Assessment application available at: www.adelaide.edu.au/student/exams/pdfs/supp_applic.pdf
Students applying for an extension based on medical reasons must visit their medical practitioner, with that approved University form, and have the medical practitioner complete it. A normal doctor's certificate will not be accepted. For supplementary examination on compassionate grounds refer to: http://www.adelaide.edu.au/student/exams/pdfs/supp_applic.pdf
Quality of English expression is considered to be an integral part of the assessment process. Marks may be deducted because of grammar and spelling.
Presentation of Assignments
• Please retain a copy of all assignments submitted.
• Markers can refuse to accept assignments which do not have a signed acknowledgment of the University’s Policy on Plagiarism: www.adelaide.edu.au/policies/230/.
• For this course, students are required to submit their assignment via MyUni
• It is the students’ responsibility to ensure that copies of assignments have been received by the teaching staff.
Assignment Guidelines including Referencing Details
A copy of the Communication Skills Guide will have been given to you at the beginning of your program. This guide will assist you to structure your assignments. A copy of the guide can also be downloaded from http://www.business.adelaide.edu.au/about/publications/colour_communication_skills.pdf
This publication also provides guidelines on a range of other important communication skills including writing essays and management reports, making oral presentations etc. In preparing any written piece of assessment for your undergraduate studies it is important to draw on the relevant ‘literature’ to support critical analysis. Also essential is to reference the literature used. Correct referencing is important because it identifies the source of the ideas and arguments that you present, and sometimes the source of the actual words you use, and helps to avoid the problem of plagiarism.
Further assistance with referencing is available from the Faculty’s Learning Support Advisors. The contact details are provided on page 6 of the Communication Skills Guide.
Late Assignment Submission
Students are expected to submit their work by the due date to maintain a fair and equitable system. Extensions will generally only be given for medical or other serious reasons. All requests for extensions must be emailed to the lecturer in charge of the course before the due date. Each request will be assessed on its merits. A late assignment (without prior arrangement) will be penalised by a 5% mark reduction for each day that it is late.
Return of Assignments
Lecturers aim to mark and return assignments to students within two (2) weeks of the due date with written feedback.
Grades for your performance in this course will be awarded in accordance with the following scheme:
M10 (Coursework Mark Scheme) Grade Mark Description FNS Fail No Submission F 1-49 Fail P 50-64 Pass C 65-74 Credit D 75-84 Distinction HD 85-100 High Distinction CN Continuing NFE No Formal Examination RP Result Pending
Further details of the grades/results can be obtained from Examinations.
Grade Descriptors are available which provide a general guide to the standard of work that is expected at each grade level. More information at Assessment for Coursework Programs.
Final results for this course will be made available through Access Adelaide.
The University places a high priority on approaches to learning and teaching that enhance the student experience. Feedback is sought from students in a variety of ways including on-going engagement with staff, the use of online discussion boards and the use of Student Experience of Learning and Teaching (SELT) surveys as well as GOS surveys and Program reviews.
SELTs are an important source of information to inform individual teaching practice, decisions about teaching duties, and course and program curriculum design. They enable the University to assess how effectively its learning environments and teaching practices facilitate student engagement and learning outcomes. Under the current SELT Policy (http://www.adelaide.edu.au/policies/101/) course SELTs are mandated and must be conducted at the conclusion of each term/semester/trimester for every course offering. Feedback on issues raised through course SELT surveys is made available to enrolled students through various resources (e.g. MyUni). In addition aggregated course SELT data is available.
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