MDIA 3340 - Visual Design Production Project

North Terrace Campus - Semester 2 - 2022

This course provides an opportunity for students to work on a collaborative project either focused on visual design or across media fields. Students will extend their understanding and knowledge of visual design by preparing a project proposal, undertaking a production-focused project and reflecting on their experiences. The work produced will contribute to their professional portfolio and will provide opportunities to consolidate, synthesise and extend their learning in their chosen area. Where possible, projects will be undertaken with students in other media specialisations to maximise opportunities for self-directed and collaborative learning.

  • General Course Information
    Course Details
    Course Code MDIA 3340
    Course Visual Design Production Project
    Coordinating Unit Media
    Term Semester 2
    Level Undergraduate
    Location/s North Terrace Campus
    Units 6
    Contact Up to 3 hours per week
    Available for Study Abroad and Exchange N
    Prerequisites At least 6 units of Level II undergraduate study, including MDIA 2226
    Restrictions Students enrolled in B Media (Visual Design)
    Course Description This course provides an opportunity for students to work on a collaborative project either focused on visual design or across media fields. Students will extend their understanding and knowledge of visual design by preparing a project proposal, undertaking a production-focused project and reflecting on their experiences. The work produced will contribute to their professional portfolio and will provide opportunities to consolidate, synthesise and extend their learning in their chosen area. Where possible, projects will be undertaken with students in other media specialisations to maximise opportunities for self-directed and collaborative learning.
    Course Staff

    Course Coordinator: Dr William Andrade

    Course Timetable

    The full timetable of all activities for this course can be accessed from Course Planner.

  • Learning Outcomes
    Course Learning Outcomes
    1. Work individually and collaboratively on production-focused projects
    2. Demonstrate leadership and teamwork skills
    3. Document processes and requirements for production-focused projects
    4. Reflect on processes and outcomes of production-focused projects
    5. Synthesise and apply skills and knowledge in visual design to project work
    University Graduate Attributes

    This course will provide students with an opportunity to develop the Graduate Attribute(s) specified below:

    University Graduate Attribute Course Learning Outcome(s)

    Attribute 1: Deep discipline knowledge and intellectual breadth

    Graduates have comprehensive knowledge and understanding of their subject area, the ability to engage with different traditions of thought, and the ability to apply their knowledge in practice including in multi-disciplinary or multi-professional contexts.

    1,3

    Attribute 2: Creative and critical thinking, and problem solving

    Graduates are effective problems-solvers, able to apply critical, creative and evidence-based thinking to conceive innovative responses to future challenges.

    1,2,5

    Attribute 3: Teamwork and communication skills

    Graduates convey ideas and information effectively to a range of audiences for a variety of purposes and contribute in a positive and collaborative manner to achieving common goals.

    1,2,3,5

    Attribute 4: Professionalism and leadership readiness

    Graduates engage in professional behaviour and have the potential to be entrepreneurial and take leadership roles in their chosen occupations or careers and communities.

    1,3,4,5

    Attribute 5: Intercultural and ethical competency

    Graduates are responsible and effective global citizens whose personal values and practices are consistent with their roles as responsible members of society.

    2,5

    Attribute 8: Self-awareness and emotional intelligence

    Graduates are self-aware and reflective; they are flexible and resilient and have the capacity to accept and give constructive feedback; they act with integrity and take responsibility for their actions.

    1,2,4
  • Learning Resources
    Required Resources
    More information about required resources will be provided through MyUni.
    Recommended Resources
    More information about recommended resources will be provided through MyUni.
    Online Learning
    This course makes extensive use of MyUni, and all assignments are submitted via MyUni. Other websites may also be used.


  • Learning & Teaching Activities
    Learning & Teaching Modes
    This course is taught through applied workshop activities, where possible incorporating students across production majors.
    Workload

    The information below is provided as a guide to assist students in engaging appropriately with the course requirements.

    1 x 3-hour workshop per week 36 hours per semester
    6 hours reading per week 72 hours per semester
    2 hours research per week 24 hours per semester
    2 hours assignment preparation per week 24 hours per semester
    TOTAL = 156 hours per semester
    Learning Activities Summary
    Week-by-week course content is available on the MyUni site.
    Specific Course Requirements
    No specific course requirements.
  • Assessment

    The University's policy on Assessment for Coursework Programs is based on the following four principles:

    1. Assessment must encourage and reinforce learning.
    2. Assessment must enable robust and fair judgements about student performance.
    3. Assessment practices must be fair and equitable to students and give them the opportunity to demonstrate what they have learned.
    4. Assessment must maintain academic standards.

    Assessment Summary
    ASSESSMENT TASK TASK TYPE WEIGHTING COURSE LEARNING OUTCOME(S)
    Project proposal Formative and summative 30% 1, 2, 3
    Production project Summative 40% 1, 2, 3, 5
    Exegesis Summative 30% 3, 4
    Assessment Related Requirements
    Students must submit all assessment items to be eligible to pass the course
    Assessment Detail

    No information currently available.

    Submission
    All assignments must be submitted via MyUni.
    Course Grading

    Grades for your performance in this course will be awarded in accordance with the following scheme:

    M10 (Coursework Mark Scheme)
    Grade Mark Description
    FNS   Fail No Submission
    F 1-49 Fail
    P 50-64 Pass
    C 65-74 Credit
    D 75-84 Distinction
    HD 85-100 High Distinction
    CN   Continuing
    NFE   No Formal Examination
    RP   Result Pending

    Further details of the grades/results can be obtained from Examinations.

    Grade Descriptors are available which provide a general guide to the standard of work that is expected at each grade level. More information at Assessment for Coursework Programs.

    Final results for this course will be made available through Access Adelaide.

  • Student Feedback

    The University places a high priority on approaches to learning and teaching that enhance the student experience. Feedback is sought from students in a variety of ways including on-going engagement with staff, the use of online discussion boards and the use of Student Experience of Learning and Teaching (SELT) surveys as well as GOS surveys and Program reviews.

    SELTs are an important source of information to inform individual teaching practice, decisions about teaching duties, and course and program curriculum design. They enable the University to assess how effectively its learning environments and teaching practices facilitate student engagement and learning outcomes. Under the current SELT Policy (http://www.adelaide.edu.au/policies/101/) course SELTs are mandated and must be conducted at the conclusion of each term/semester/trimester for every course offering. Feedback on issues raised through course SELT surveys is made available to enrolled students through various resources (e.g. MyUni). In addition aggregated course SELT data is available.

  • Student Support
  • Policies & Guidelines
  • Fraud Awareness

    Students are reminded that in order to maintain the academic integrity of all programs and courses, the university has a zero-tolerance approach to students offering money or significant value goods or services to any staff member who is involved in their teaching or assessment. Students offering lecturers or tutors or professional staff anything more than a small token of appreciation is totally unacceptable, in any circumstances. Staff members are obliged to report all such incidents to their supervisor/manager, who will refer them for action under the university's student’s disciplinary procedures.

The University of Adelaide is committed to regular reviews of the courses and programs it offers to students. The University of Adelaide therefore reserves the right to discontinue or vary programs and courses without notice. Please read the important information contained in the disclaimer.