MDIA 7006 - Risk and Crisis Communication
North Terrace Campus - Semester 1 - 2021
General Course Information
Course Code MDIA 7006 Course Risk and Crisis Communication Coordinating Unit Media Term Semester 1 Level Postgraduate Coursework Location/s North Terrace Campus Units 6 Contact Up to 2 hours per week Available for Study Abroad and Exchange Y Course Description This course focuses on the role of strategic communication in managing situations of risk and crisis. You will consider risk and crisis communication in local, national and international contexts and across NGO, government and corporate sectors. You will identify issues and strategies for managing risks, plan effective communication strategies to prevent issues from becoming risks, and examine how new technologies and a changing media environment can influence the response of stakeholders. Other topics covered include issues of trust, credibility and control; corporate social responsibility (CSR); and the ethical and legal requirements for communications practitioners in Australia.
Course Coordinator: Dr Saira Ali
The full timetable of all activities for this course can be accessed from Course Planner.
Course Learning OutcomesOn successful completion of this course, you will be able to:
- Critically evaluate contemporary issues and trends in risk and crisis communication, including the needs of different stakeholders, the impact of new technologies and media platforms, and the expectations of different sectors.
- Demonstrate knowledge of current industry norms and professional practices in risk and crisis communication.
- Apply risk and crisis management strategies to the evaluation of issues, risks, and crises.
- Demonstrate knowledge of the ethical and legal considerations shaping ‘best-practice’ risk and crisis communication in Australia.
University Graduate Attributes
No information currently available.
Required ResourcesAll required reading and preparation for workshops will be available on MyUni.
Online LearningIn addition to your regular weekly readings, you will complete one hour of online preparation prior to attending your weekly workshop. The required content will be available each week on MyUni.
All tasks will be submitted online, via MyUni.
Learning & Teaching Activities
Learning & Teaching ModesThis course is taught via a 2-hour weekly workshop. Workshops will be highly interactive, and will be designed to help you to apply key Risk and Crisis Communication concepts 'in practice'. These concepts will be introduced via online content and weekly readings, both of which will be available on MyUni. You will need to complete one hour of online preparation, plus your required reading/s, prior to attending your workshop each week.
No information currently available.
Learning Activities Summary
No information currently available.
Small Group Discovery ExperienceStudents will work in small groups to explore and critically analyse real-life risk and crisis scenarios and offer strategic communication recommendations that can be implemented to mitigate risk and avoid crisis situations in the future.
The University's policy on Assessment for Coursework Programs is based on the following four principles:
- Assessment must encourage and reinforce learning.
- Assessment must enable robust and fair judgements about student performance.
- Assessment practices must be fair and equitable to students and give them the opportunity to demonstrate what they have learned.
- Assessment must maintain academic standards.
Assessment Task Weighting Course
Risk & Crisis Evaluation Brief 30%
Risk & Crisis Communication Management Plan 45%
Online Quiz 25%
Assessment Related RequirementsStudents must complete and submit all assignments by the due date and meet the university requirements for attendance to be eligible for assessment.
Assessment DetailDetails of assessment tasks are available on the MyUni course site.
SubmissionAssessments will be submitted via MyUni.
Grades for your performance in this course will be awarded in accordance with the following scheme:
M10 (Coursework Mark Scheme) Grade Mark Description FNS Fail No Submission F 1-49 Fail P 50-64 Pass C 65-74 Credit D 75-84 Distinction HD 85-100 High Distinction CN Continuing NFE No Formal Examination RP Result Pending
Further details of the grades/results can be obtained from Examinations.
Grade Descriptors are available which provide a general guide to the standard of work that is expected at each grade level. More information at Assessment for Coursework Programs.
Final results for this course will be made available through Access Adelaide.
The University places a high priority on approaches to learning and teaching that enhance the student experience. Feedback is sought from students in a variety of ways including on-going engagement with staff, the use of online discussion boards and the use of Student Experience of Learning and Teaching (SELT) surveys as well as GOS surveys and Program reviews.
SELTs are an important source of information to inform individual teaching practice, decisions about teaching duties, and course and program curriculum design. They enable the University to assess how effectively its learning environments and teaching practices facilitate student engagement and learning outcomes. Under the current SELT Policy (http://www.adelaide.edu.au/policies/101/) course SELTs are mandated and must be conducted at the conclusion of each term/semester/trimester for every course offering. Feedback on issues raised through course SELT surveys is made available to enrolled students through various resources (e.g. MyUni). In addition aggregated course SELT data is available.
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