Dr Brennan Ong
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Awards & Achievements
Dean's Commendation for Doctoral Thesis Excellence 2015
Graduate Centre, The University of Adelaide, Adelaide, Australia
The Psychology Award for Excellence in Tutoring 2013
School of Psychology, The University of Adelaide, Adelaide, Australia
Bendigo Bank Poster Prize 2013
Faculty of Health Sciences Postgraduate Conference, The University of Adelaide, Adelaide, Australia
Undergraduate Summer Research Scholarship 2008
The University of Adelaide, Adelaide, Australia
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Research Interests
- Applied Decision Making
- Persuasion & Counter-persuasion
- Pharmaceutical promotion/advertising
- Psychoneuroimmunology (PNI); Understanding the mind-body connection
My doctoral research investigated the impact of pharmaceutical advertising on both the medical profession and the general public.
Specifically, I investigated the impact of incidental exposure to print advertising on medical students' implicit and explicit attitudes toward the advertised drug and evaluated the effectiveness of an educational intervention for the general public. This intervention was designed to inform consumers about industry sponsored disease awareness campaigns as well as cultivate healthy scepticism towards such potentially biased and misleading sources of health information.
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Publications
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Professional Associations
Society for Personailty & Social Psychology (SPSP)
Golden Key International Honours Society
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Entry last updated: Saturday, 1 Aug 2015