Brand Policy


The purpose of the policy is to ensure the University benefits from the consistent and coherent promotion of the University's brand and to minimise risk from the misuse of the brand.


Re-affirmed by Vice-Chancellor and President for further three year period on 24 May 2012 - ref: d2012/85486; minor amendments approved by Vice-President (Services and Resources) 27 August 2013 - ref: d2013/190548.

Re-affirmed by the Chief Operating Officer and Vice-President (Services and Resources), as policy custodian, for a further three year period on 28 July 2015 - ref: d2015/183953.

Re-affirmed, with minor amendments, by Chief Operating Officer, as policy custodian, for further three year period on 25 September 2017 - ref: d2017/209503.

Please refer to the Policy Directory for the latest version.