What is Qualtrics?

Qualtrics is an advanced web-based survey tool with online collaboration features that make it easy for staff and students to build branded online surveys for Academic research purposes.

Academic staff or students conducting research involved with course work, can use our Academic Purposed license of Qualtrics.

For those University staff looking for a commercial survey solution or Academic staff looking to attempt to win tenders in the commercial marketplace, please contact ITDS through the MyIT Portal and request a set up on the universities commercial purpose license (to ensure data is governed correctly in accordance with the University's data and privacy policy). 

How do I access Qualtrics?

The University provides unlimited survey licence to the Qualtrics survey tool for all staff, students, and Researchers. There is no need to register or activate a personal account. 

How do I logon to Qualtrics?

Simply click on the following button and sign in using your User ID and password. 

Log in to Qualtrics

Where do I go for support?

You’re in the right place! The University does not offer specialised support for this product. Everything you need however, should be accessible via the links provided on this page. 

Key features offered by Qualtrics

Simplicity for advanced surveys

Choose from 100+ question types and use advanced logic, branching, quotas and email triggers to build and launch your project. It’s all done in an intuitive drag-and-drop software interface that makes even the most sophisticated surveys easy to create, launch and analyse. 

Analysis with better insights

View your data in many ways with real-time insights and reports you can share in seconds. Choose from over 30 different graph types, share reports online, or export survey data popular programs formats and programs like Word, PowerPoint, PDF, CSV, and SPSS.

Built-in artificial intelligence

ExpertReview analyses every question in real-time and offers personalised survey design recommendations to boost response rates and get better quality data. It’s powered by iQ and applies artificial intelligence and PhD-designed best practices to give you complete confidence before you launch. And when your results come in, iQ applies detailed statistical and text analysis to get straight to the insights you need – all at the click of a button.


Qualtrics provides a range of free and paid training materials that can help you build your skills and knowledge around the Qualtrics platform.

Go to the Qualtrics Training Site.

Community Forums

Additional information and help resources can be found on the Qualtrics Community forum.

Go to the Qualtrics XM Community.

Additional Resources

Qualtrics have a range comprehensive how-to pages on all the main features and functionality of the platform. Each page also provides Frequently Asked Questions (FAQs) that are useful.

Go to the Qualtrics Support Guides.