Digital Marketing Insights and Enablement

The Digital Marketing and Insights Enablement program is implementing and activating marketing technology to achieve an improved digital experience for staff and students across key platforms, including high value websites, leveraging the investment made in Adobe Experience Manager (AEM).This will ensure a seamless, personalised experience for users, making it easy for them to enrol with us which in turn, supports revenue growth for the University of Adelaide.

Future Making Strategy

The University of Adelaide’s Future Making Strategic Plan outlines a strong focus on growth and providing our students and staff with a world-class experience. Our technology strategy, Digital Future, covers the role that technology and the desired outputs of the digital experience enabler play in the University achieving these overarching objectives. 

When will the site be live?

The team has re-platformed the International Students website from Drupal to AEM with the website going live on 16 January 2023. Assets associated with the International Students website have been migrated to Digital Asset Management (DAM) at the same time. 

Who has access to edit the site pages?

The nominated content authors and approvers have been trained to populate, update and publish pages in the future, with access to supporting documentation and subject matter experts established. 

You can log a ticket through MyIT if you have issues accessing the AEM Author site. 

Please contact Brooke Lee or Melinda Lane if you have any questions.  

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